The method
How Phiora designs
Most logo makers start from templates. Phiora starts from rules, so every shape and colour has a reason you can read. These rules guide the AI; they are design inputs, never predictions.
Your brief sets the element
Sector carries the most weight, then your goal; optional founding and birth dates fine-tune it. Cybersecurity leans to Metal, education to Wood, media to Fire.
The cycle picks shapes and colours
Your element gives the structure. The element that feeds it adds the inner motif and accent colour. The element that restrains it is kept out completely.
Golden ratio sets the proportions
Main parts relate at 1 : 1.618 around a clear centre, then every mark is checked against professional standards: readable at 16 px and strong in one colour.
An originality check before you see it
Every draft is compared by shape with 3,466 well-known marks and every Phiora logo; anything too close is redrawn. A visual check, not a legal trademark search.
Do the dates make predictions?
No. Dates are optional inputs that adjust the supporting element of your design rules. Sector and goal carry the most weight. Phiora is design software and promises no business results.
Why not a regular logo maker?
| Phiora | AI logo generators | Design contests | Branding agency | |
|---|---|---|---|---|
| Price | $49, one time | Varies | From €289¹ | The highest |
| Time to final files | Minutes | Minutes | Days | Weeks |
| A reason for every shape and colour | ✓ | – | Depends on the designer | ✓ |
| See your design brief before paying | ✓ | Sometimes | – | – |
| Luminous, flat, vector and transparent files | Included | Often extra | Depends on the designer | ✓ |
| Registered to you, never repeated | ✓ | Shared icon libraries are common | Depends on the designer | Depends |
| Arabic and English | ✓ | – | Depends on the designer | Depends |
¹ Logo design contest packages listed on 99designs, October 2026.